Global Creative Director. Global Brand Strategy.Writer. Director. Adidas, Nike, Under Armour, Burberry, Sony, Samsung, Booking.com, Expedia, Absolut, Carlsberg. JD Sports, Footlocker. EA games, Polaroid. Carling, Paddy Power. Wieden + Kennedy, 72andSunny, 180, TBWA
Burberry Beijing
creative + direction
A fully immersive experience created and directed with Passion Pictures and Piccadilly Curtains. The entrance, 20 mins of animated and filmed content across 7 screens and a holographic musion show with live models and fake snow.